Lundy Bancroft's Why Does He Do That? is a self-help book which has literally saved lives. Here's how he did it--and how you can do it too.

A 2008 study found that many popular self-help books contain these four fatal flaws. Don't let your book be one of them!

What's the difference between amateur self-help and spirituality authors and professional ones? Their mastery of one core skill.

If you’re a self-help author, your book is just one piece of a larger relationship with your audience—a relationship that may also include live or online classes, social media, one-on-one coaching, and in-person workshops and events.

There’s no need to reinvent the wheel! Most self-help and spirituality books are made from a small handful of familiar elements, expressed in artful ways.

Want to start your self-help or spirituality book off on the right foot? Use my free blueprint to write a powerful and compelling introduction.

Whether it’s interviewing a shaman or researching Buddhist philosophy, a day in the life of a self-help and spirituality ghostwriter is filled with variety.

Mira Kirschenbaum’s Too Good to Leave, Too Bad To Stay is a beautiful example of laying out a compelling pain point and promise. If you’re writing a self-help book, you can do the same!

You can use personal stories effectively in your self-help or spirituality book by linking them to key concepts. don Jose Ruiz does this beautifully in The Shaman’s Path to Freedom.

What does your reader stand to lose if they don’t solve the problem your self-help book addresses? What do they stand to gain if they do? Identifying the stakes supercharges your reader’s motivation.

How broad or narrow should your self-help book’s pain point be? The answer to this question depends on your target audience and your unique qualifications as an author.

Identifying a compelling pain point and promise is the number one secret to writing a great self-help or spirituality book.

Readers turn to self-help and spirituality books because they want to believe in something. As a highly ethical self-help author, it’s essential to put care into how you shape those beliefs.

Want to write a great self-help or spirituality book? Back up your advice with quality research, and carefully consider the implications of the guidance you give your readers.

Self-help and spirituality authors wield tremendous influence over their readers—and should consider these guidelines for wielding that influence responsibly.

If your self-help or spirituality book feels too generic, chances are you need to tap more deeply into your personal connection to the topic.

If you find yourself running out of material for your self-help, psychology, or spirituality book, you may need to expand your book’s scope.

If your self-help, psychology, or spirituality book doesn’t have a clear pain point, readers will look elsewhere for help with their problems.

Overgeneralizing from your own experience can make your self-help or psychology book feel too limited in its applicability. Broadening your scope can help.