10 Skills You'll Master in my Self-Help Writing Class

Today, I want to take a short break from writing about my favorite self-help and spirituality books to talk about another one of my favorite things: teaching authors how to write great books.

As the senior editor at Hierophant Publishing, I’ve worked with bestselling authors—including spiritual teachers, therapists, and coaches—and cracked the code for self-help success.

And I’ve packed every secret into my live, online workshop, Words that Teach, Words that Heal: Secrets of Self-Help and Spirituality Writing, starting this Tuesday, April 8th.

Here’s what you’ll learn:

1. Nail your book’s pain point and promise

Readers don’t buy books—they buy solutions.

I’ll teach you how to zero in on their pain points, craft a promise they can’t resist, and position your book as the answer. This is the formula that turns “meh” manuscripts into publisher bidding wars.

2. Build unstoppable author authority

No PhD? No problem.

I’ll show you how to own your expertise, leverage your life experience, and make readers trust you—fast. You’ll walk away looking like a pro, even if you’re just starting out.

3. Create your bombproof blueprint

Good books hook you. GREAT books keep you hooked.

You’ll learn to structure book chapters that keep readers flipping pages--no filler allowed.

4. Turn research into page-turning gold

Forget stuffy, academic writing.

I’ll show you how to simplify complex ideas, weave them into compelling stories, and turn your research into insights readers can't stop talking about.

5. Develop a signature voice

In a crowded market, your voice is EVERYTHING. Learn how to create a writing style so distinct, readers will recognize you instantly—just like Brené Brown or Mark Manson.

6. Master storytelling techniques

Storytelling isn’t optional—it’s essential.

But it's a balancing act. You’ll learn how to share personal stories that connect emotionally, teach powerfully, and drive transformation—without turning your book into a memoir.

7. Design exercises readers actually finish

No one wants to read a self-help book where nothing changes.

I’ll teach you how to create exercises that inspire action, spark results, and have readers raving about your book. These aren’t fluff prompts—they WORK.

8. Dodge rookie mistakes that kill careers

I’ve seen promising books sink over rookie mistakes. I’ll show you how to dodge them, so publishers and readers take you seriously.

9. Build your audience before you write the book

Don’t wait until launch day to build your fanbase. I’ll give you the blueprint for creating a loyal audience that’s ready to buy the moment your book drops.

10. Make publishing decisions like a pro

Traditional? Self-publishing? Hybrid?

I’ll break down the pros and cons of every option, help you time your release for maximum buzz, and show you how to turn one book into a thriving business—courses, speaking gigs, and more.

This isn’t just a workshop. It’s your shortcut to a meaningful career as a self-help author.

In four weeks, you’ll have the tools, strategies, and confidence to create a book that doesn’t just sit on shelves—it changes lives.

Yours included.

Sign up for the class here, and join me in April.

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How Books Work: Mindful Eating, by Jan Chozen Bays

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Write This, Not That! Making the Most of Your Materials